PepsiCo has introduced a new vanilla flavour to its Pepsi Max range and it is now available in supermarkets and other retailers.
“Pepsi Max Vanilla represents our ambition to deliver flavour experiences without...
Paul Zahra, former David Jones chief and current global retail adviser to PwC, has joined ‘naturally-sugar-free’ drinks start-up Nexba as an adviser and investor.
His appointment comes at a pivotal time for the...
Early on Sunday 22 January 2017, ACAPMA began getting calls from NSW fuel retailers claiming that the NSW FuelCheck system was not reporting real-time price data.
Two of the retailers who had reported...
Coca-Cola has launched a new design across its global brand, marking the single biggest change to its family of products in its 130-year history.
At a media launch in Sydney yesterday, Coca-Cola’s Vice...
Sunbites has launched Grainy Funbites, which it says are baked, not fried, and made with 65 per cent wholegrain and no artificial colours or flavours.
The Sunbites brand says it is always looking...
The Synk Fitness Activity Tracker is available to order now from Pacific Optics.
The device is an “aesthetically pleasing fashionable Bluetooth wristband that helps users count your steps during the day, track your...
Targeting 30-49 year old females, the Fuze Tea brand says it is tapping into Australian consumers’ obsession with food in its latest campaign.
The brand’s multimillion-dollar integrated marketing campaign will push the idea...
Coca-Cola South Pacific’s new summer marketing campaign for Glaceau Smartwater is fronted by actress Jennifer Aniston.
The campaign reflects Coca-Cola’s commitment to the premium water category, according to the company, which has invested...
