Tag: loyalty program

7-Eleven and Velocity Frequent Flyer launch loyalty partnership

7-Eleven and Velocity Frequent Flyer have announced a new partnership to reward Velocity members with points for fuel and eligible convenience purchases. With more than 700 7-Eleven stores located in neighbourhoods across Victoria,...

Real-time data is ‘gold’ for loyalty programs

Merchants need to improve the quality of their loyalty programs through deeper personalisation, according to Loyalty Now. The platform supplier of loyalty programs says this will prevent customer churn, increase revenue, and...

Brand loyalty in the midst of Covid-19

87% of consumers favoured brands they knew during the height of the pandemic in 2020. And, as Covid-19 prevails in 2021, they tend to stay loyal to brands whose loyalty programs they...

BP announces Ride or Drive competition

What would you rather? A new car valued at almost $18,000 or your own chauffeur? New members of BP Rewards will have the option to choose their own prizing adventure. How? Members will be...

Flybuys brings back Shake ‘n’ Shop for Christmas

Christmas is a time for not only cheer, but for Flybuys points! To help make the season easier, Flybuys is reintroducing its in-app Shake ‘n’ Shop mobile game from 18 November to 1...

Klarna launches Vibe

Media Release Klarna launches Vibe: the first Buy Now Pay Later shopper loyalty program 9 June, 2020 Klarna, the leading global payments provider and shopping service, today announced that it is launching a customer...

ACCC authorises BP, Qantas loyalty scheme

The ACCC will allow Qantas, BP Australia and independent BP petrol stations to collectively participate in the BP Rewards, Qantas Frequent Flyer and Qantas Business Reward programs for five years. As mentioned in...

ACCC calls for changes in loyalty schemes

Improvements to customer loyalty schemes and broader legislative reforms are required, according to the ACCC’s final report into customer loyalty schemes. Released on Tuesday, the report recommends loyalty schemes, such as frequent flyer, supermarket and...
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