Tag: Sprite

Sprite invites Aussies to take on a spicy challenge

Sprite has partnered with Wings and Tins to create a spicy wing challenge, arriving in Sydney at the end of the month. House of Heat will offer a “flaming hot” menu designed to be...

Sprite’s green bottle goes clear

Sprite’s iconic green plastic bottle will switch to clear plastic in Australia, making them easier to recycle into new bottles locally. According to Coca-Cola Australia, the switch from green to clear Sprite...

Coca-Cola Amatil’s soft drink bottle recognised

Coca-Cola Amatil’s recycled plastic carbonated soft drink bottle is celebrating two wins in the 2020 Australasian Packaging Innovation & Design (PIDA) Awards. The wholly recycled bottle is winner of the Sustainable Packaging Design...

Coca-Cola Australia announces major recycled plastic commitment

Coca-Cola Australia and Coca-Cola Amatil have announced a major increase in the use of recycled plastic. This is part of a global commitment to help solve the world’s packaging problem. According to the...

Sprite gets digital

Coca-Cola South Pacific has launched Sprite’s new #needasprite summer campaign that will be primarily driven by digital innovation and new media technologies, including online video and digital displays. In a first for the...

Sprite announces latest phase of ‘Cut Through the Heat’ campaign

The latest activations are aimed at extending Sprite’s engagement with a younger audience. Sprite will pursue a multichannel execution across digital and social platforms, experiential activation, out-of-home adverting and partnerships in a fully...

Sprite tackles awkward moments in new campaign

The campaign forms part of the brand’s objective to become more relevant to a younger audience, with the aim of recruiting young adults into Sprite and increasing its share in the market. Coca-Cola...
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