Tag: Frucor Suntory

GAME ON with Maximus

Maximus flips the script by introducing two new sports drinks targeted at gamers. Frucor Suntory’s Maximus has created two new flavours to help gamers of all types get their GAME ON. Maximus interviewed gamers...

Coffee in a can lands down under

321 million cans of chilled coffee in a can are consumed in Japan every year. Now Australians can enjoy it too from November 1, as Suntory Boss Coffee has just launched down under. “We...

A watershed release for sport drinks

Mizone Sport is claimed to be the first better-for-you sports drink to hit Australian shelves. The new range is aimed at reframing the way consumers think about sports drinks by providing faster hydration...

Name change for Frucor Beverages

Frucor Beverages Australia, which has been a subsidiary of Suntory Beverage & Food Ltd since 2009, will now be known as Frucor Suntory. Frucor Suntory Group CEO Jonathan Moss says the decision to...
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