Coca-Cola South Pacific has announced details of its 2018 FIFA World Cup campaign, seeking to leverage the excitement that builds around the tournament to drive sales.
Running from now until mid-July, the multi-million-dollar...
The summer-time offering is said to have a “refreshing Coca-Cola taste with a delicious splash of raspberry flavour”. The launch headlines the brand’s major summer campaign, which kicked off this month.
Targeting the...
Coca-Cola Australia has launched a new flavour, Coca-Cola Plus Coffee No Sugar.
The company says Australians will be the first in the world to taste the new flavour – a limited-edition offering that...
Coca-Cola No Sugar – created after more than five years of research, recipe mixing and flavour trials – will become a new permanent member of the Coca-Cola family.
The drink has been designed...
Coca-Cola has launched a new design across its global brand, marking the single biggest change to its family of products in its 130-year history.
At a media launch in Sydney yesterday, Coca-Cola’s Vice...
Coca-Cola South Pacific’s new summer marketing campaign for Glaceau Smartwater is fronted by actress Jennifer Aniston.
The campaign reflects Coca-Cola’s commitment to the premium water category, according to the company, which has invested...
Coca-Cola South Pacific has launched Sprite’s new #needasprite summer campaign that will be primarily driven by digital innovation and new media technologies, including online video and digital displays.
In a first for the...
Coca-Cola says the expansion of its Cascade range is aimed at delivering quality, non-alcoholic options to the emerging adult sparkling beverage category.
The introduction of new flavours – Raspberry, Mint & Ginger, Spiced...