Tag: campaign

11-year-old’s call to environmental action

Environmentally conscious Georgia Holt got more than she bargained for when she wrote a passionate letter to 7-Eleven Chairman Michael Smith earlier this year, according to a blog posted on 7elevenstories.com.au on...

Skyn’s new way to ‘save intimacy’

Skyn has announced a new global marketing campaign, Save Intimacy, which it says is about celebrating technology that brings people together. The campaign rolls out with a brand film that transports audiences to...

Coca-Cola launches 2018 FIFA World Cup campaign

Coca-Cola South Pacific has announced details of its 2018 FIFA World Cup campaign, seeking to leverage the excitement that builds around the tournament to drive sales. Running from now until mid-July, the multi-million-dollar...

V Energy helps to motivate with Deadpool

To celebrate the release of the highly anticipated Deadpool 2 movie on May 16, V Energy teamed up with Twentieth Century Fox to launch Find The Potential Within, a limited-edition motivational book...

Slurpee wins international ‘Shorty Award’

7-Eleven Australia’s Slurpee has picked up an international social-media ‘Shorty Award’ for the second year running, beating work for sportswear brand Adidas and TV series The Walking Dead in the ‘best use...

‘Pump up your team’ campaign returns

Pump will continue its partnership with the AFL as the official water for the 2018 season and, for the second year running, will feature all 18 AFL team names on its labels. The...

Coca-Cola launches limited-edition Raspberry flavour for Australian summer

The summer-time offering is said to have a “refreshing Coca-Cola taste with a delicious splash of raspberry flavour”. The launch headlines the brand’s major summer campaign, which kicked off this month. Targeting the...

Lottoland proposes newsagent-partnership model

Lottoland Australia has proposed what it says would be a world-first partnership model with newsagents, offering benefits from its 600,000-customer base. Under the proposed deal, when registering with Lottoland, customers would be asked...
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