Tag: beverages

Gatorade gets fierce

A new Strawberry flavour joins the existing line of Blue Bolt, Grape and Green Apple flavours which will be repackaged under the Gatorade Fierce range. Gatorade’s integrated marketing campaign introduced a new ad...

Zico launches new chocolate coconut water

Coca-Cola South Pacific has added Velvety Chocolate to its Zico Coconut Water range. The new chocolate-flavoured option is an attempt by the brand to stand out in an increasingly competitive market. Zico says global...

NightOwl puts the freeze on competition

NightOwl has come out of roosting and spread its wings with a multifaceted frozen beverage offering thanks to a historic partnership with Coca-Cola. NightOwl launched The Real Deal on February 29, ensuring great...

Fanta extends its striking range of ‘rainbow flavours’

The newest addition, Strawberry Sherbet Fizz, is described as a fruity and refreshing strawberry sherbet-flavoured soft drink, with “extra tingles and bold bubbles that provide an extra zing”. Strawberry Sherbet Fizz will be...

Frozen drinks a hit with the young

Icy beverages such as Slurpees and Slushies are among the few cold beverages to have gained popularity in the last couple of years, according to the latest findings from Roy Morgan Research. Between...

Fuze Tea’s flavour fusion

Coca-Cola South Pacific has unveiled a new, premium iced tea brand for the Australian market. Fuze Tea features five different types and flavours that will appeal to those who are looking for an...

Red Bull launches its first music pack

The limited-edition four-pack, which launched over summer, gives Aussies a carefully curated selection of music to stream at home via Red Bull Music Academy Radio and includes access to an exclusive mix...

Snacks and drinks: a favourite combo

Australians over the age of 14 who snack on potato chips, corn chips, Twisties and Cheezels in an average seven days more often than not also drink flavoured soft drinks in the...
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