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Tag: beverages

Cool down with new Glaceau springwater

Coca-Cola South Pacific has announced the release of Glaceaufruitdropwater – a low-kilojoule flavoured sparkling water. Primarily aimed at health conscious females aged 30 or older, Glaceaufruitdropwater is made with natural flavours, blending sparkling springwater...

Raw C announces coffee coconut water

Raw C has launched Raw C Coffee Coconut Water, a 100 per cent organic coffee and coconut water. The beverage is made with arabica coffee sourced from Colombia, and has 30 per cent...

Red Bull launches summer flavour

Red Bull Australia has added The Summer Edition Kiwi Apple Flavour to its range. According to Red Bull research in 2015, innovation in flavoured energy drinks is important for category growth as taste...

Deep Spring Mineral Water now with 25 per cent less sugar

Available now, with just 74 calories or less per 300ml glass bottle, the lower-calorie range features the classic flavour line-up of Orange, Lemon & Lime, Orange & Passionfruit, and Orange & Mango...

Greens propose sugar tax

Leader of the Australian Greens Richard Di Natale says a 20 per cent tax on sugary drinks could raise $500 million per year to be reinvested back into positive health initiatives for...

Fiji Water launches new-look bottle

For the first time in 10 years, premium bottle water brand Fiji Water has changed the look of its iconic bottle. The new look includes two new back labels that highlight Fiji Water’s...

Nexba Super Infusions gets ranging in Woolworths Petrol

Acai Berry and Pomegranate Super Infusions, which boast zero sugar and only 17.2 calories in each 500ml glass bottle, are now available in 330 Woolworths Petrol stores across Australia. Nexba co-founder and Brand...

Gatorade gets fierce

A new Strawberry flavour joins the existing line of Blue Bolt, Grape and Green Apple flavours which will be repackaged under the Gatorade Fierce range. Gatorade’s integrated marketing campaign introduced a new ad...
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