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Category: Marketing News

Bowser Bean and Vantage Fuels are ‘Baking a Wish’

Marketing News Lorna Gloria -
Bowser Bean is celebrating its ongoing partnership with the Make-A-Wish Foundation amidst the success of the recent ‘Bake-A-Wish’ campaign. Managing Director Haydn Tierney says: “It has been heartening to see our teams get...

Youfoodz launches FUEL’d sub-brand

Marketing News Hailey Settineri -
Fresh ready-made meal provider Youfoodz has launched a high protein meal range under the sub-brand FUEL’D to target male ready-made meal consumers. FUEL’D balances Youfoodz’ existing product portfolio of regular ready-made meals, snacks...

Mars Wrigley invests $30m into Ballarat factory to bolster local manufacturing

Marketing News Lorna Gloria -
Mars Wrigley Australia has announced it will invest $30 million into its Ballarat factory over 2021-22 to continue advancing its local manufacturing capabilities and future-proof its Australian operations. The new investment will go...

Mrs Mac’s to showcase bakery range at AFL Grand Final

Marketing News Nicholas Rider -
Mrs Mac’s will be using this Saturday’s AFL Grand Final at Optus Stadium to showcase its new bakery range. The brand will give supporters the chance to “refuel with a combination of golden...

Cadbury to transition to recycled packaging

Marketing News Nicholas Rider -
Mondelēz International will source recycled plastic using advanced recycling technology to use in a range of Australia’s favourite Cadbury chocolate blocks, in a world first for the chocolate brand. Cadbury has partnered with...

Ferrero Rocher rolls out eco-designed boxes

Convenience 360 Nicholas Rider -
The Ferrero Group has announced a new eco-designed box for its Ferrero Rocher range. Ferrero will begin to introduce the new eco-designed boxes in a phased roll out around the world starting from...

Nescafé supports people in need

Marketing News Nicholas Rider -
Nestlé’s coffee brand Nescafé Blend 43 has announced a new partnership with Foodbank. The partnership is expected to see 220,000 custom Foodbank Nescafé tins – or 12.5 million cups of coffee –...

Woolworths accelerates sustainability path

Marketing News Emily Devon -
Woolworths Group continues to shrink its environmental footprint, with a significant drop in emissions, 80% of waste diverted from landfill and the equivalent of 22 million meals donated to Aussies in need. The...
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