Category: Convenience 360

Cadbury teams up with The Voice

Cadbury has announced a partnership with TV talent show The Voice Australia for its current season. To extend the partnership further, Cadbury has also teamed up with UK singer Jessie J as she...

Nutri-Grain repositions brand

In early February, Nutri-Grain announced the launch of a content-led campaign targeting teens. Created by JWT Sydney in conjunction with partners Finch, Mindshare, Liquid Ideas and VML, the campaign repositions the brand...

Sprite cuts through the heat

In late February, Coca-Cola South Pacific announced the launch of the ‘Cut through the heat with Sprite’ campaign in Australia. The campaign represents a multimillion-dollar marketing investment showing how the refreshment offered by...

Ashton Kutcher fronts Wrigley Extra campaign

In a new campaign from Extra, actor Ashton Kutcher gives a masterclass in oral care as he breaks up with the “deliciously spicy pizza”. Mimicking a real relationship, Mr Kutcher does his best...
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