Tag: shopper insights

Top shopper preferences this Black Friday & Cyber Monday

Black Friday and Cyber Monday (27 and 30 November) are set to attract healthy spending in the lead up to Christmas. However, Hubbed reveals that shopper preferences are likely to change during this...

How much will shoppers spend this Christmas?

The end of the year is usually a time of celebrating and cheer, filled with gift-giving and partying, but will that be the same for 2020? New research reveals that nearly 4 in...

eBay reveals top toys and trends for Christmas 2020

This may come as no surprise, but it turns out that more than half a million Aussie parents (56%) are expected to buy their children toys, that that THEY actually want to...

Customer service letting retailers down

There’s been a huge, and very clear boom in e-commerce recently, with many retailers having to quickly adapt to the evolving retail space. A new report however, shows that the customer service experience...

The power of animation within advertising

(Feature image caption: Emily Sak, Head of Data & Insights and Ben Walker, CEO supplied via Shopper Media) There are many forms of advertising, whether shoppers realise it or not. The one that best...

Black Friday 2020, online sales take over

As most Aussies will avoid going in store this Black Friday (27 November), it’s expected that online retail traffic will be significantly popular than usual. New research shows that just 9.5% of people...

Shoppers want the new brands on the block

Throughout lockdown, 41% of Aussie consumers chose to purchase new brands, with a whopping 85% stating they will continue to buy from those brands in the future. The research comes from Bazaarvoice Inc....
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