Tag: NPD

Good Earth delivers unique flavour hit

Promoted as being naturally low in sugar and contained within environmentally-friendly packaging, Good Earth Organic Kombucha is said to be “good for us and good for the earth”. Since its founding in California...

Healthy insights at the 2018 Naturally Good Expo

The 2018 Naturally Good Expo was held at the International Convention Centre Sydney this week (April 29-30). It offered retailers and manufacturers alike an opportunity to understand what is available in terms...

Doritos cracks into the biscuit aisle

The world’s number one corn-chip brand (Euromonitor International, ‘Packaged Food 2017’) has ventured into the biscuit category with Doritos Crackers. These bite-sized crackers are promoted as being oven baked, not fried, and loaded...

The biggest health show in the country – naturally

Naturally Good, claimed to be the largest expo for healthy retailers, brands and practitioners in the southern hemisphere, is returning to Sydney at the end of this month and is slated to...

Powerade launches Pineapple Storm ION4 + Coconut Water

Coca-Cola South Pacific says the new flavour forms part of the brand’s strategy to continue to drive innovation in the hydration and sport-drinks portfolio. Tapping into the growing appeal of coconut water over...

The people’s choice in chips?

Snack-food brand Red Rock Deli has launched two new flavours following its initiative in creating “the nation’s first ever pop-up personalised-crisp store”. Last October, shoppers were able to create their own flavour combinations,...

Drumstick and Jatz collaborate for new ice-cream

Peters Drumstick and Arnott’s Jatz have come together to create a limited-edition Drumstick Sweet & Salty Cracker Inspired by Jatz. According to the companies, this collaboration of “two much-loved Australian brands delivers a...

A watershed release for sport drinks

Mizone Sport is claimed to be the first better-for-you sports drink to hit Australian shelves. The new range is aimed at reframing the way consumers think about sports drinks by providing faster hydration...
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