Tag: NPD

A new Smith’s Snack to fall in love with this Valentine’s Day!

Media Release 14 February 2020 Australia’s favourite potato chip brand*, Smith’s, is popping into the new year with a new format of potato snacks! New Smith’s Poppables are light and crispy, potato snacks that...

New generation probiotic drink

BellyUp is a range of effervescent bio-fermented drinks that are claimed to deliver raw probiotics and added superfoods beneficial to wellbeing. Said to be “good for your gut” without compromising on taste, the...

Keeping things smooth and fruity

A fruity new range of jellies hits shelves this month: Fruit Smoothies. Described as having an “oddly satisfying texture that’s squishy and bouncy” the range includes an array of flavoursome fruit-smoothie-inspired jellies. The...

Cherry flavour takes charge

Robern Menz has released its “cult favourite” Menz FruChocs in a new flavour, cherry in dark chocolate. Menz FruChocs is claimed to be the number one choc bite product in South Australia and...

Bulk up your beverages

Atkins has launched a new ready-to-drink protein shake called Plus Protein. Available in three flavours, Dark Chocolate, Iced Coffee and Banana Caramel, Plus Protein is said to contain 25g of protein per 400ml...

Energise your offering with Coca-Cola

Coca-Cola Energy, the first energy drink launched under the Coca-Cola brand, arrives in Australia this month following launches in markets such as Spain, Hungary and the UK. Aimed at young adults (18-39), Coca-Cola...

Chip in the ol’ block

Cadbury Australia has put chip pieces in Cadbury Dairy Milk milk chocolate, with a disruptive launch targeting consumers who enjoy trying new and unique products. Combining “smooth, creamy” milk chocolate with “crunchy” Kettle...

Good Earth delivers unique flavour hit

Promoted as being naturally low in sugar and contained within environmentally-friendly packaging, Good Earth Organic Kombucha is said to be “good for us and good for the earth”. Since its founding in California...
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