Tag: non-alcoholic beverages

Beverages bring back the joy

Does your beverage offering spark joy? If not, it might be time to declutter your fridges. You don’t need to go all Marie Kondo on your store, but it’s worth evaluating whether...

First ZERO% by Dan Murphy’s bar opens

Dan Murphy’s has today opened the doors to its very first bar, ZERO% by Dan Murphy’s in Hampton, Melbourne. Patrons can choose from a menu of over 30 zero alcoholic* drinks to...

Bottoms up! (minus the alcohol)

The non-alcoholic beverages category is up 39.3% in dollar value in the Australian grocery channel (IRI, Quantium MAT 30/11/21, supplied by Edenvale). Talking to Convenience World, AVL Wines Global Marketing Director Ben Turner...

A Pale Ale that won’t leave you stale

Mornington Peninsula Brewery (MPB) is launching their first non-alcohol beer, Mornington Free. Recent trends show that 46% of Aussie men are consuming less alcohol, and this is observed predominantly in those over 40. 32%...

Australia’s first hypotonic sports beers

UpFlow Brewing Co., is changing the game when it comes to sinking beers. No longer is it just a post-game ritual, as this new range is designed to be enjoyed pre-game, as well...

Optimo and Black Swan partner to deliver key FMCG data

Media Release 14 May, 2020 Optimo Designs wins exclusive rights to deliver market-leading FMCG data and insights from the COVID-19 crisis Optimo Designs (Optimo), a leading Australian brand and creative agency, has been granted exclusive...

Beverage council takes view on energy-drink regulation

The Australian Beverages Council has commented following the launch of the UK government’s consultation on ending the sale of energy drinks to children. The Council in Australia has said it strongly opposes suggestions...
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