Tag: Nestlé

KitKat celebrates Ruby anniversary

KitKat is celebrating the first birthday of ‘ruby’ chocolate with the launch of a limited-edition KitKat Ruby. It follows what KitKat describes as its “sell-out success” at KitKat Chocolatory in Melbourne last May. Ruby...

The Violet Crumble bag is back

After 10 years off the shelves, the bag format for iconic Australian brand Violet Crumble has been resurrected Having acquired the brand last year from Nestlé, South Australian confectioner Robern Menz saw significant...

Darrell Lea to buy Life Savers brand from Nestlé

Darrell Lea has made “a conditional agreement” with Nestlé to acquire the rights to the Life Savers brand in Australia and New Zealand. As part of the planned acquisition, Australian-owned Darrell Lea will...

Nestlé moves to recyclable or reusable packaging

Nestlé says it aims to make all its packaging recyclable or reusable by 2025, so that none of it – including plastics – ends up in landfill or as litter. “Plastic waste is...

Allen’s brings back Green Frogs

Fans of Allen’s Green Frogs are set for a treat as the lollies make a return into stores this month. This time, though, Allen’s is bringing the whole Frog Family with them. According...

KitKat goes modern with new creative campaign

KitKat has replaced the long-running ‘Have a break, have a KitKat’ campaign with a modernised series created by the J Walter Thompson Sydney (JWTS) agency. “By taking on the clutter of modern-day life,...

Brands in convenience win POPAI awards

Nestlé, Ferrero, Parmalat, and Stuart Alexander took out several 2016 POPAI Marketing at Retail Awards. The industry’s ‘best of the best’ were honoured at the 2016 POPAI Marketing at Retail Awards, announced on...

Kit-Kat triple treat

Nestlé’s Kit-Kat Chunky Best of the Best combines Gooey Caramel, Cookies & Cream and Chocolate Fudge in a single chunky bar. Each ‘chunk’ contains one of Kit-Kat’s best-selling flavours from the past decade. According...
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