Media Release
2 July, 2020
According to Karen Edbrooke, founder of Big Girls Don’t Cry Anymore (Big Girls), the future of retail has changed forever.
“We have discovered that retail jobs now require significant...
Since isolation kicked off, 43.7% of consumers globally stated that they are spending more time on social media.
This is an aspect that brands need to capitalise on, says GlobalData. Increased social media...
Now in its 12th year, Product of the Year (POY) awards have officially begun their search for the 2021 winners.
Brands are being invited to enter their newest and most innovative products into...
Powerade has launched a new campaign encouraging people to ‘Sweat it Out’.
According to the sports drink brand, the multi-million-dollar integrated marketing communications campaign aims to inspire active people of all ages and...
Media Release
26 February, 2020
TikTok – should retailers and brands be prepared or scared?
By Kate Maszluch, VP Marketing, Tryzens
The last 12 months have seen a number of social media giants take the leap and enter the...
The best of the best in FMCG marketing design was celebrated at last night’s Shop! ANZ 2019 Marketing at Retail Awards.
Ferrero Australia and Kraft Heinz took home the night’s biggest prizes.
Ferrero...
Smith’s has ended its Spin to Win campaign with a happy participant leaving with $50,000.
The campaign wrapped up on Friday June 15, where Australians nationwide bought their specially marked Smith’s chip packs...
Viva Energy Australia has appointed Andrew Egan as General Manager Marketing, the company has announced.
Viva says the appointment signals its “renewed focus on retail customers, and in using market-driven insights to drive...
