The Alcohol Beverages Advertising Code (ABAC) continues to see an increased level in activity this quarter.
ABAC has received 53 new complaints and 23 determinations.
“ABAC has seen a higher number of breaches over...
Ampol and ExxonMobil have entered a marketing alliance, where Ampol will blend, distribute and market Mobil lubricants in Australia.
Ampol Managing Director and Chief Executive Officer Matthew Halliday said the new alliance supports...
Flybuys is launching Unpacked by Flybuys, which will arm marketers with data, insights and measurement into their audiences to enable unrivalled ROI on their marketing spend.
Previously known as Flybuys Digital Audiences, Unpacked...
Media Release
24 July, 2020
The Management Committee of the Responsible Alcohol Marketing Code (ABAC) today announced that Amazon Australia has become a signatory to the Code.
Independent Chair of ABAC, Harry Jenkins AO,...
Bernard Wilson is the newly appointed Chief Executive Officer of Cashrewards, Australia’s leader in cashback rewards.
Mr Wilson has an extensive amount of experience in loyalty, data, digital marketing and e-commerce – recently...
Media Release
2 July, 2020
According to Karen Edbrooke, founder of Big Girls Don’t Cry Anymore (Big Girls), the future of retail has changed forever.
“We have discovered that retail jobs now require significant...
Since isolation kicked off, 43.7% of consumers globally stated that they are spending more time on social media.
This is an aspect that brands need to capitalise on, says GlobalData. Increased social media...
Now in its 12th year, Product of the Year (POY) awards have officially begun their search for the 2021 winners.
Brands are being invited to enter their newest and most innovative products into...
