Tag: marketing

Melbourne to be treated with a Maxibon drive-through

To celebrate the launch of Maxibon Waffle On, the ice cream brand is launching the Maxibon Waffle On drive-through. For one weekend only, Maxibon is taking over the Saul’s Sandwiches drive-through site on...

Coles to launch bespoke marketing agency

Coles Group will create its own specialised marketing agency named “Smith Street”, following a robust four-and-a-half-month RFP process for its marketing services. The new agency will comprise experts in customer experience, data analysis,...

Tic Tac encourages kindness

Tic Tac has launched a new campaign encouraging Aussies to ‘Share a Little Kindness’. This follows research from the confectionery brand, finding that a little kindness goes a long way. According to the research,...

Cartology boosts OOH reach with Broadsign

Retail media business Cartology has partnered with out-of-home (OOH) ad tech leader Broadsign, enabling it to reach more audiences on both the path to and at the point of purchase with omnichannel...

Jokes on you

Have your social media feeds blown up with weird and wonderful product launches today? The Convenience World team will admit to getting excited over many of these – before remembering the date! Many...

My Muscle Chef ‘redefines’ strength

My Muscle Chef (MYMC) has announced its new brand campaign, ‘Strong Like This’. According to MYMC, the campaign expands on the company’s current tagline, ‘Every Body, Every Goal’, and redefines what it means...

7-Eleven kicks off summer campaign

7-Eleven Australia has launched a summer campaign that highlights the role the retailer plays in the Aussie summer. Developed by creative agency CHE Proximity, the campaign is set to a song by...

Getting social in 2022

Hootsuite has released its sixth annual Social Trends Report, which reveals the major forces set to shape social as we know it in 2022. The survey of 18,000-plus marketers – backed by global...
Advertisment

Most Popular