Tag: marketing

Empowering future supply chain innovators

Supply chain software company Blue Yonder has partnered with Monash Business School’s Department of Marketing to deliver practical supply chain management skills for aspiring retail managers. The partnership will see 150 students...

‘2021 State of Retail Marketing’ industry survey now live

Shop! ANZ is calling on shopper and retail marketing professionals from all retail-related disciplines to participate in the first ANZ shopper and retail marketing industry survey in four years. This important research provides...

Coles partners with marketing expert to upskill workforce

Coles has partnered with “award-winning” academic and marketer Professor Mark Ritson to increase in-house marketing capability, through the delivery of his ‘Mini Master of Business Administration (MBA) in Marketing’ course. With more than...

Real-time data is ‘gold’ for loyalty programs

Merchants need to improve the quality of their loyalty programs through deeper personalisation, according to Loyalty Now. The platform supplier of loyalty programs says this will prevent customer churn, increase revenue, and...

Life Instyle retail trade event returns to Sydney

Australia’s retailer trade show Life InStyle is back in Sydney the “first major retail trade event back since the pandemic.” Taking place at the International Convention Centre (ICC) this weekend, 17-20 April,...

Design ingenuity shines at Shop! Marketing Awards

FMCG brands take top retail marketing gongs. FMCG brands proved they are on top of their game at Shop! ANZ 2020 Retail Marketing Awards held on March 25, dominating the pool of Award...

NRA calls on government to grant loans to ‘physical’ retailers

Retail industry leaders and peak body are urging brick and mortar merchants to adopt innovative marketing strategies post JobKeeper to attract customers, saying government support in the form of a $5k loan...

Retailers focus on sales over marketing in 2021

E-commerce has proven that it’s a huge factor for driving business, especially throughout 2020. A significant number of Aussies (84%) now shop online, with a third (33%) preferring to shop online before the...
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