Tag: collaboration

Violet Crumble enters wellness market with protein bar launch

Asembl has launched Violet Crumble into the wellness snacking market for the first time, launching a protein bar range with supplement brand BSc. Available as 55g bars, the BSc Soft Protein Bar x Violet Crumble Chocolate...

Red Rock Deli and Pnau create song with chip ingredients

Red Rock Deli has teamed up with Australian dance music trio Pnau for a “first of its kind” collaboration. Celebrating the launch of the brand’s new platform ‘Awaken Your Senses’, the pairing has...

Violet Crumble enters personal care category

Brand extension agency Asembl has launched Violet Crumble into the personal care category for the first time, collaborating with Allkinds. Bringing together the iconic honeycomb appeal of Violet Crumble with Allkinds personal care...

Golden Gaytime and Griffin’s team up for biscuit launch

Streets’ Golden Gaytime and Griffin’s Marvels have been brought together by Asembl for the first time to launch Golden Gaytime Inspired Biscuits. Available now from Coles, the new biscuits are promoted as a “wonder in...

Ben & Jerry’s and Tony’s Chocolonely team up

Ben & Jerry’s has joined forces with Tony’s Chocolonely to end modern slavery and child labour in the chocolate industry. To celebrate the commitment, the two companies have launched new ice cream and...

Streets expands ice cream-inspired fragrance range

Asembl has brought Streets and Dusk back together to introduce another range of ice cream-inspired fragrances. Joining the existing collection, which includes items inspired by Bubble O’ Bill, Golden Gaytime, Rainbow Paddle Pop...

Chupa Chups collaborates with Chatime

Asembl has unveiled a world first for Perfetti Van Melle’s Chupa Chups brand, a collaboration with Chatime for the Australian market. Launching exclusively in Chatime T-Breweries across Australia, the Tea That Pops collaboration...

Krispy Kreme’s Maxibon doughnut returns

Krispy Kreme and Peters Ice Cream have brought back what is promoted as their “most epic collaboration ever”, the Maxibon Doughnut. “If you weren’t lucky enough to get your hands on one back...
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