(Feature image: new packaging from Livwell)
As the market changes, so will brands and their strategies, including package designs.
Brands that are established household names tend to go through a major brand overhaul every...
Comparison website, Finder reveals the brands Aussies love to eat and drink!
The company worked with data, insights and consulting company Kantar to analyse the results of thousands of responses from Aussie consumers.
“With...
Throughout lockdown, 41% of Aussie consumers chose to purchase new brands, with a whopping 85% stating they will continue to buy from those brands in the future.
The research comes from Bazaarvoice Inc....
Trada, an ecommerce startup launched their digital tradeshow in November 2019, and in such a short time span, have seen great success.
The online platform initially began featuring 40 Australian brands and 100...
Coca-Cola has topped Euromonitor International’s list of worldwide megabrands, pushing bitter rivals Pepsi into second place.
The global market research company has just unveiled its list of top 100 megabrands. It ranked the...
