Coca-Cola Amatil (CCA) and the Made Group have agreed on a distribution deal that allows an expansion on the range of beverages delivered to an estimated 50,000 restaurants, cafes and convenience style stores.
“We are excited to have two of our key brands, Rokeby Farms and Impressed, being distributed through Amatil’s expansive distribution network as it will allow even more Australians to enjoy our beverages every day,” Made Group co-founder Matt Dennis said.
CCA is currently working on expanding its chilled distribution capacity.
“The distribution of [Made Group’s] Rokeby Farms Whole Protein Smoothies and the Impressed Juice range will give us an opportunity to distribute the products to more customers, faster,” Coca-Cola Amatil Managing Director Australian Beverages Peter West said.
This agreement coincided with the opening of the Made Group’s new manufacturing facility in Melbourne.
Last year the Coca-Cola Company and Coca-Cola Amatil announced the joint acquisition of an aggregate 45 per cent minority interest in Australian-based Made Group of companies.