Category: What's New

Arnott’s offers reduced sugar alternatives

Arnott’s has introduced a new range of some of the country’s “favourite” biscuits with 50% less sugar. The 50% Less Sugar range launches with Scotch Finger and Shortbread Cream, promoted as “two...

OzHarvest’s orange juice now at Woolworths Metro

OzHarvest’s social impact business ForPurposeCo. has launched Juice For Good in a bottle. Juice For Good is promoted as an “orange juice with a difference”, made from 100% “imperfect” Australian oranges. Previously only sold...

Peroni relaunches moderation portfolio

Peroni is relaunching its moderation portfolio of non-alcoholic (0.0%) and mid strength (3.5%) beers in Australia, under the masterbrand of Peroni Nastro Azzurro. Launching in Europe in April this year, Peroni Nastro Azzurro...

Shapes’ latest ‘loaded’ with flavour and crunch

Shapes has launched a new range, Fully Loaded, that is promoted as truly living up to its name. “Burst with flavour and crunch in every bite”, the Shapes Fully Loaded range is available...

New change to Pringles 53g packaging

Iconic stackable snack connoisseur Mr P has announced a change in packaging within the Pringles range, with the 53g varieties no longer having a plastic cap. The plastic lid will be replaced with...

Violet Crumble shakes up the espresso martini

Fashion, lifestyle and FMCG licensed brand extension agency Asembl has brought Violet Crumble and Feminaè Beverage Co together for a “truly shattering twist” on the espresso martini. According to the brands, the...

Kellogg’s Rice Bubbles new Multigrain range supports immune systems

New Rice Bubbles multigrain cereal is packed with essential nutrients in a fun new ‘moon’ shape and two new exciting flavours, un-bee-lievably yummy Honey and berry-licious Berry. The new range is set to shake up...

Mojo adds to kombucha range

Mojo Beverages is bringing a “taste of summer” to the cooler months with the launch of two new flavours in Woolworths. Promoted as a Mojo “fan-favourite”, Scrumptious Summer Berry blends “juicy” raspberries...
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