Category: Marketing News

Mrs Mac’s to showcase bakery range at AFL Grand Final

Mrs Mac’s will be using this Saturday’s AFL Grand Final at Optus Stadium to showcase its new bakery range. The brand will give supporters the chance to “refuel with a combination of golden...

Cadbury to transition to recycled packaging

Mondelēz International will source recycled plastic using advanced recycling technology to use in a range of Australia’s favourite Cadbury chocolate blocks, in a world first for the chocolate brand. Cadbury has partnered with...

Ferrero Rocher rolls out eco-designed boxes

The Ferrero Group has announced a new eco-designed box for its Ferrero Rocher range. Ferrero will begin to introduce the new eco-designed boxes in a phased roll out around the world starting from...

Nescafé supports people in need

Nestlé’s coffee brand Nescafé Blend 43 has announced a new partnership with Foodbank. The partnership is expected to see 220,000 custom Foodbank Nescafé tins – or 12.5 million cups of coffee –...

Woolworths accelerates sustainability path

Woolworths Group continues to shrink its environmental footprint, with a significant drop in emissions, 80% of waste diverted from landfill and the equivalent of 22 million meals donated to Aussies in need. The...

Cadbury supports women in sport

Cadbury is featuring four female athletes on its Cadbury Dairy Milk block to increase the visibility of women in sport and to inspire the next generation to see what they can be....

Cadbury celebrates this Father’s Day with new flavour combination

To launch the newest flavour combination in time for Father’s Day, Cadbury is calling on Aussies to submit their best joke for the chance to win the full Cadbury Chocolate Coated Nuts...

Original Foods Baking Co. to acquire Sara Lee

The group that recently purchased the fast-growing Original Foods Baking Co. has announced it has agreed to acquire iconic Australian desserts and baked goods brand Sara Lee from McCain Foods in Australia...
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