Category: Marketing News

Coca-Cola Europacific Partners unveils $43.7M state-of-the-art can line

Leading beverages company, Coca-Cola Europacific Partners (CCEP) Australia, has officially opened a new state-of-the-art can line at its production site in Moorabbin, Victoria. Backed by an investment of $43.7 million, the new can...

Mars Wrigley brands transition to sustainable paper-based packaging

Leading snacks and treats manufacturer Mars Wrigley Australia has announced a major step forward in its sustainability journey by committing to transition all Australian-made chocolate bars to a new paper-based packaging that...

Ferrero and Monash partner on Joy of moving program

The Monash–Ferrero Joy of moving program in Australia is expanding to bring research-backed movement breaks to more schools – with a unique wellbeing component. Australian children of all abilities will soon be able...

Kellogg ANZ appoints new Marketing Director

Iconic cereal and snack maker, Kellogg Australia and New Zealand (ANZ) has appointed experienced marketing leader Leanne Bell as Marketing Director. Ms Bell brings a wealth of executive marketing and commercial experience to...

Celebrating shoppers’ top picks

The Product of the Year winners for 2023 have been announced, revealing Aussies are opting for low-cost brands as many continue to feel the pinch of rising cost of living. Over 5000 Australian...

Bundaberg celebrates ‘simple pleasures’ this Christmas

Bundaberg Brewed Drinks has launched its Christmas campaign, featuring vintage archival footage from a 1970s Australian Christmas. The new brand campaign is centred on Bundaberg Brewed Drinks founder and master brewer, Cliff Fleming,...

Container Deposit Schemes makes progress on reducing plastic pollution

New research by Coca-Cola Australia reveals the majority of Australians (97%) in participating states are aware of container deposit schemes and the 10cent return, however, the environmental benefits they offer are less known. In...

Stuart Alexander & Co wins distribution for ekaterra tea portfolio

ekaterra has announced a strategic partnership with Stuart Alexander & Co, which will see Stuart Alexander & Co distribute all ekaterra tea brands in Australia, including Lipton, Bushells, Pukka and T2. The...
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