Austrian hydration company waterdrop has announced a multi-year partnership with the Australian Open. As the Official Bottle Partner, the hydration company will provide reusable stainless steel bottles to players, their teams and...
Coca-Cola Europacific Partners (CCEP) has become the Cygnett Women’s National Basketball League’s (WNBL) official hydration partner.
The three-year agreement, which will span the 2023/24 to 2025/26 seasons and will encompass CCEP’s “beloved” brands...
The Smith’s Snackfood Company has announced it’s an official Tournament Supporter of FIFA Women’s World Cup Australia & New Zealand 2023. This is an extension of Frito-Lay North America’s relationship with FIFA.
As...
Caltex has signed on as the new Co-Major Partner of the AFL’s Brisbane Lions for at least the next two years.
To launch the new partnership last week, Brisbane Lions’ new midfielder, Josh...
Asahi Lifestyle Beverages’ (ALB) brand Solo is now the official non-alcoholic sponsor of the National Rugby League (NRL).
The new agreement marks the first time ALB has held the sponsorship. Solo will be...
BP has teamed up with Healthy Heads in Trucks & Sheds (HHTS) as a foundational sponsor.
HHTS is promoted as an industry umbrella body specifically created to improve mental health and wellbeing across...
Nurofen has commenced a three-year sponsorship of CareFlight.
The partnership will see Nurofen supporting aeromedical pilots to help seriously ill and injured Australians in need of critical support.
As critical emergency responders, CareFlight pilots...
OTR backs South Australia with September SuperSprint sponsorship
Leading retailer OTR has thrown its support behind reviving the state’s acclaimed major events industry with sponsorship of the SuperSprint race at The Bend on...