Tag: snacking

Optimo and Black Swan partner to deliver key FMCG data

Media Release 14 May, 2020 Optimo Designs wins exclusive rights to deliver market-leading FMCG data and insights from the COVID-19 crisis Optimo Designs (Optimo), a leading Australian brand and creative agency, has been granted exclusive...

Nobby’s Loaded – finding the right mix

Nobby’s Loaded Snack Mix combines peanuts with a range of other foods, including pork crackle and pretzels. The company describes it as “a snack mix like no other” that’s also packed with crispy...

SPAR International own brand veg chips win award

SPAR International own brand vegetable chips have won the 2019 European Private Label Awards in the Confectionery & Snacking category. The company launched the range last year, describing them as a “range of...

On-the-go and workplace eating drives snacking

“The snacking occasion is experiencing a renewed vitality,” says global research company, the NPD Group. Snacking has long been a daily part of Aussies’ lives, but had flagged as a category in recent...

Chip in the ol’ block

Cadbury Australia has put chip pieces in Cadbury Dairy Milk milk chocolate, with a disruptive launch targeting consumers who enjoy trying new and unique products. Combining “smooth, creamy” milk chocolate with “crunchy” Kettle...

Doritos cracks into the biscuit aisle

The world’s number one corn-chip brand (Euromonitor International, ‘Packaged Food 2017’) has ventured into the biscuit category with Doritos Crackers. These bite-sized crackers are promoted as being oven baked, not fried, and loaded...

Game-changing partnership between Mattel and Cobs

Global toy company Mattel has partnered with Cobs Popcorn to release 13 new ‘game-changing’ cards for the card game, Uno. During the promotional period (March 16 to April 1), specially marked Cobs Popcorn...

Bear Naked launches down under with new energy bars

Venturing outside the US for the first time, the Bear Naked company has launched Bear Naked Real Nut Energy Bars in Australia. At 65g each, they are claimed to be “perfect for...
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