Tag: retail media

Evolution at Speed: Recap of APFIF24

The 2024 Asia Pacific Fuel Industry Forum (APFIF), held from 23-25 September in Brisbane, delivered three dynamic days of workshops, networking, and forward-thinking presentations under the umbrella theme of ‘Evolution at Speed.’ This...

MixIn by Endeavour expands its Retail Media digital offering into Meta

The retail media arm of Australia’s leading drinks and hospitality business, MixIn by Endeavour, has partnered with leading retail media platform Zitcha, to facilitate its off-site media across Meta’s Managed Partner Ads...

Liquid Data Engage to propel retailers into a new era of decision-making

Circana™, a leading advisor on the complexity of consumer behaviour, has announced the global launch of Liquid Data Engage™. With Liquid Data Engage, Circana addresses the unique challenges faced by retailers, simplifying...

Product of the Year extends formal partnership with Retail Media

Australia’s largest consumer-voted awards program Product of the Year announces the formal extension of its partnership with leading retail industry group, Retail Media. 2023 marks the 15th anniversary of Product of the Year...

Shell Coles Express to launch Australia’s first AI-led retail media channel

Intelligent audio startup Qsic, has struck a multi-million, multi-year partnership for national rollout across the Shell Coles Express network. This will provide Australia’s “largest” company controlled convenience network with Qsic’s retail audio...

Goodman Fielder consolidates brand and retail media business

Goodman Fielder has formally extended Initiative’s remit appointing the agency across its retail marketing business, traditionally the domain of the business’ sales division. Initiative has worked with Goodman Fielder since 2020, and...

Cartology expands into Woolworths Metro

Cartology, the retail media business of Woolworths Group, has expanded its advertising ecosystem, with a new network of full-motion digital screens across Woolworths Metro stores. Through Cartology, brands will be able to reach...

Coles 360 unveils new media business

Coles has officially named its retail media business ‘Coles 360’ and unveiled a new vision and proposition to drive growth for its partner suppliers, dedicated to helping brands create sustainable growth through...
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