Tag: research

Youth backed brands revealed

YouTube has been ranked as the top brand in YouthInsight’s ‘Australia’s Top 100 Youth Brands Report 2023’. The platform was also named the leading entertainment brand of Australian youth. YouTube’s number-one ranking was attributed...

Cost of living, fatigue and burnout put pressure on workplace mental health

While the direct disruption of the pandemic on workplace mental health has eased, Australian workplaces are facing new pressures, according to new research by Allianz Australia. More than a third (35%) of surveyed...

How Aussies are using catalogues

Almost half of surveyed Australian shoppers (48%) have identified catalogues as their most used source of information when planning where to shop, according to new research. This is only outweighed by internet...

E-commerce retailers must consider both convenience and value to succeed

After significant growth in peak pandemic years, Australian consumer online retail spending has stabilised, according to the Australian Ecommerce Report 2023 by IAB Australia and Pureprofile. The report found that 67% of surveyed...

Small businesses considering the potential of EVs

Many Australian SMEs are looking at investing in electric vehicles (EV) to meet certain expectations and to boost brand credibility. According to an independent panel of 202 business owners and decision-makers by business...

Aussies to still spend big this Father’s Day

Ahead of Father’s Day this Sunday (3 September), new research suggests that Australians are set to spend $860 million on gifts. The research from the Australian Retailers Association (ARA) in collaboration with Roy...

Small businesses owners getting older

Australia’s small business owners are “rapidly” getting older as the proportion of younger entrepreneurs shrinks, according to research from the Australian Small Business and Family Enterprise Ombudsman. Ombudsman Bruce Billson says the most...

Aussies still willing to pay for sustainability amid cost-of-living crisis

Over half of the Australian shoppers recently surveyed by Monash University say sustainability is an important factor when making a retail purchase. Despite the increases to our cost of living, Monash Business School’s...
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