Tag: research

Demand for casuals increases

Almost 70% of casual workers surveyed by Humanforce report that in 2021 their work shifts have returned to or exceeded pre-pandemic levels. Only 27% of the casual workers surveyed report they are...

Mrs Mac’s launches the Pastry Bake

Mrs Mac’s has introduced the rectangular Pastry Bake, promoted as an “all-new style of pie”. According to the brand, recent research reveals that more than 70% of Aussie respondents prefer eating a...

Creative displays put customers in the mood

A new international study has found that creative, ‘gimmicky’ and attractive displays subtly awaken customer senses and increase purchase behaviour. The findings reveal that an imaginative retail display is a cost-effective way to...

Brand loyalty in the midst of Covid-19

87% of consumers favoured brands they knew during the height of the pandemic in 2020. And, as Covid-19 prevails in 2021, they tend to stay loyal to brands whose loyalty programs they...

E-commerce growth a year on from Covid

New data from eStore Logistics reveals an 80% growth in online shopping orders in April this year when compared to a non-Covid year (2019). According to the e-commerce fulfilment provider, the data paints...

Casual workers play key role in customer satisfaction

New research finds that the happiness of casual workers has a “crucial” influence on customer experience. According to the study from Humanforce, 79% of the Australian casual workers surveyed reveal that their workplace...

Shopper expectations post-Covid

Aussie consumers were able to feel rest assured throughout Covid lockdowns, with retailers implementing a range of health and safety measures. Now that the industry is beginning to see opportunities of recovery, new...

Pandemic leading to more sustainable behaviour

New research from Mastercard reveals a “boom” in personal climate action, as consumer attitudes toward the environment evolve as a direct result of Covid-19. This, says the company, signals a growing trend toward...
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