Tag: research

Ordering in is uber popular

‘Takeout’ has been superseded by ‘order in’ as meal delivery services are booming in Australia, according to new research. Strategic insights consultancy Nature surveyed a representative of the national population and found meal...

Post-pandemic shopper prefers in-store shopping

While Covid-19 has accelerated online retail growth, consumers are eager to return to in-store shopping, finds new research commissioned by Emarsys. The survey of more than 1500 Australian and New Zealand consumers revealed that...

E-commerce preferred during pandemic

Australians spent big online during the pandemic, but it was physical retailer websites that outperformed online-only websites, finds new research by Monash Business School’s Australian Consumer and Retail Studies (ACRS). According to the...

Cartology helps marketers address post-pandemic habits

Cartology, the retail media business of Woolworths Group, has launched the ‘Cartology Customer Playbook’, promoted as a first of its kind post-pandemic guide for Australian FMCG marketers. Cartology has partnered with insights consultancy...

Getting social in 2022

Hootsuite has released its sixth annual Social Trends Report, which reveals the major forces set to shape social as we know it in 2022. The survey of 18,000-plus marketers – backed by global...

Helga’s educates Aussies on soft plastics

Helga’s is encouraging Australians to make the switch to recycling soft plastics this National Recycling Week (8-14 November). Helga’s acknowledges that plastic waste is a big challenge. The brand, however, assures consumers...

Labelling confusion gets Aussies’ bins in a mess

New research from Nestlé shows that while many people (86%) are taking the time to look on pack for recycling instructions, inconsistent on-pack labels are contributing to confusion in our bins. The research...

Gen Z prioritises digital life

A new study reveals the increased importance of online experiences over in-person ones, with people basing real-life decisions on what they see online. The study, released by e-commerce platform Squarespace in partnership with...
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