M&M’s has been announced as the Official Confectionery Partner of the Australian Open under a multi-year partnership.
Commencing in January 2025, the partnership will see the brand launch Australia’s first pop-up M&M’s store...
Shell Recharge Solutions EU (SRS) has signed an agreement with 50five, a Netherlands-based EV charging solutions provider, to support home and workplace charging in Europe.
Once the transaction is complete, 50five will undertake...
Powerade has partnered with fitness trainer and entrepreneur Kayla Itsines, offering Australians access to a free six-month subscription to her fitness app Sweat.
According to the brand, the fitness “icon” has inspired “millions”...
Suntory Oceania and the One New Zealand Warriors have signed two new partnerships for the 2025 NRL season.
Under a multi-year deal, Gatorade will become the club’s Official Hydration Partner, while V...
PepsiCo Australia has partnered with the Shift 20 Initiative, which aims to boost disability inclusivity and representation in the Australian marketing landscape.
As one of Shift 20’s Official Brand Partners, PepsiCo will run...
The Australian Retailers Association (ARA) has renewed its strategic partnership with Good360 Australia.
The charity has been a partner to the ARA since June 2021 and has supported the industry body’s sustainability efforts...
Streets’ Golden Gaytime is entering the health and wellbeing category for the first time, partnering with health food and supplement brand Macro Mike.
In a deal brokered by Asembl, the pairing sees the...
For the second year running, Pringles and Movember have joined forces to spark meaningful conversations around men’s mental health.
The partnership encourages Aussies and Kiwis to pop in and check in on their...
