This year, customer loyalty in retail has fallen by 14% to just 65%, down from 79% in 2022, according to the SAP Emarsys ‘Customer Loyalty Index 2023’.
The annual ‘Customer Loyalty Index’ from leading omnichannel...
New research from ShopFully and Nielsen ‘Understanding the Role of Catalogues, Omni Channel Experience & Proximity Marketing in Consumer Path to Purchase’ reveals budget-conscious consumers are planning their trips online before hitting...
Cartology, the retail media business of Woolworths Group, has launched the ‘Cartology Customer Playbook’, promoted as a first of its kind post-pandemic guide for Australian FMCG marketers.
Cartology has partnered with insights consultancy...
Cartology, the retail media business of Woolworths Group, has partnered with YouTube to provide “a highly efficient” platform for FMCG brands to connect with customers throughout the shopper journey.
“Cartology will now offer...
