The Australian Retailers Association (ARA) announces that Mastercard is now a strategic partner as part of a three-year agreement.
Mastercard will share data and insights with the ARA and its members, as the...
Australian small businesses have shown they can be resilient and agile in the face of extremely challenging conditions, according to the Australian Small Business and Family Enterprise Ombudsman Kate Carnell’s new ‘Small...
Flybuys is launching Unpacked by Flybuys, which will arm marketers with data, insights and measurement into their audiences to enable unrivalled ROI on their marketing spend.
Previously known as Flybuys Digital Audiences, Unpacked...
Coles in partnership with IRI will provide suppliers with a great insight into customer needs, utilising data from more than 2500 supermarkets, Coles Express convenience and Coles Liquor stores.
Last year IRI was...
Improvements to customer loyalty schemes and broader legislative reforms are required, according to the ACCC’s final report into customer loyalty schemes.
Released on Tuesday, the report recommends loyalty schemes, such as frequent flyer, supermarket and...
Research into consumer attitudes to privacy has found that just 34 per cent of Australians surveyed think they are getting improved service in return for the personal data they give to companies.
Recently...
Deloitte’s Mobile Consumer Survey 2017 finds that our desire to be constantly connected and continuously consuming is leading to data-plan blowouts, hidden costs and more people switching operators.
“We’re more connected than ever...
Research company IRI has entered a strategic relationship with retailer BP in Australia, making IRI the exclusive data agent for BP’s retail-transactional-sales data.
IRI says leveraging this data will assist BP in developing...
