StrangeLove Beverage Co has launched its first mainstream above the line brand campaign via creative agency Today the Brave.
Founded in 2012, StrangeLove began with a “simple, not-very-thought-out” organic ginger beer energy...
Bickford’s has unveiled its “most significant transformation to date”, a livery update across its entire product portfolio.
This refreshed, cohesive look marks the dawn of a new era, following closely on the heels...
Tasmanian Bakeries has introduced new branding for National Pies, with updated packaging set to be distributed nationwide in the coming months.
The new look features a revamped version of the “iconic” moustache...
Pepsi has marked its ‘new era’ with a partnership with emerging fashion designer Jackson Cowden, celebrating not only Pepsi’s new identity, but the “reinvention of classic fashion items and conventions”.
In partnership with...
M&M’s is expanding its characters for the first time in more than a decade, with the introduction of Purple.
Promoted as the first ever female peanut character, Purple is said to be “tapping...
Buy Now, Pay Later (BNPL) company, Zip Co Limited has unveiled its new ‘unified purpose’ and brand identity.
Its aim is to strengthen its people-first approach to fair and transparent payment options.
Zip’s renewed...
Bickford’s is appointing Our Revolution as its consumer branding agency to tackle key components of its innovation growth, following a pitch process.
The branding agency’s remit will span brand strategy and identity, packaging...
Arnott’s has launched a new corporate brand identity that it says unites its family of “leading” consumer food brands.
The Arnott’s Group has been introduced to employees and stakeholders, celebrating the company’s “rich...