Research commissioned by Nexba has found that 54.6 per cent of surveyed Australians believe artificial sweeteners are bad for their health.
From a national representative sample of 1,002 adults aged 18-plus, the survey...
Pump will continue its partnership with the AFL as the official water for the 2018 season and, for the second year running, will feature all 18 AFL team names on its labels.
The...
Coca-Cola South Pacific says the new flavour forms part of the brand’s strategy to continue to drive innovation in the hydration and sport-drinks portfolio.
Tapping into the growing appeal of coconut water over...
The Queensland government has delayed the implementation of the state’s Container Refund Scheme from July 1 to November 1, so that lessons from the NSW experience can be learned.
NSW’s ‘Return and Earn’...
Messages focusing on the attributes of a beverage can increase sales – but not always, according to two pilot tests conducted by the National Association of Convenience Stores (NACS) in the US.
NACS...
Mizone Sport is claimed to be the first better-for-you sports drink to hit Australian shelves.
The new range is aimed at reframing the way consumers think about sports drinks by providing faster hydration...
The summer-time offering is said to have a “refreshing Coca-Cola taste with a delicious splash of raspberry flavour”. The launch headlines the brand’s major summer campaign, which kicked off this month.
Targeting the...
Popular kombucha brand Remedy has launched a new flavour, Cherry Plum, as the latest move in its mission to give retail-drinks fridges a makeover and offer consumers more real, healthy options.
The new...
