Tag: better for you

PepsiCo and Woolworths ‘simplify’ better-for-you snacking

Simply, a new range of corn and potato chips from PepsiCo Australia, is hitting Woolworths shelves nationally. According to the brand, the range sets a new standard in healthier snacking, with “real and...

Healthy drinks: an untapped market

A new study has found that 27 per cent of consumers would pay nearly double the price for ‘healthy’ drinks that contain low/no sugar, natural/no additives, or vitamins and minerals when dining...

Jelly snakes without the guilt

FUNDAY Natural Sweets, Australia’s rising star in the better-for-you confectionery market, has revamped the iconic jelly snake. Made with no added sugar (or sugar alcohols), FUNDAY snakes are said to contain 85% less...

The Nexba impact

For the past 12 years, Aussie made and owned sugar free drinks brand Nexba has been making all natural, sugar free and Aussie made drinks and celebrates a milestone having now removed...

Snacking with the grain for gain

Consumers are snacking more than ever. We need only consider recent events to understand why: there’s nothing like being stuck at home to trigger a snack craving. The ‘Snack it Good’ report released...

Consumers more attuned to health than ever

Shoppers are demanding healthier, yet more convenient, choices – not just for themselves, but their young ones too. According to FroPro General Manager Matthew Beger, parents are far more educated now on what...

The No Nasties Project difference

The start-up company is making better-for-you products accessible to shoppers for a ‘healthier’ Australia. Established in 2018 by founder David Andrew, The No Nasties Project is an Australian owned FMCG start-up based in...

Beverages bring back the joy

Does your beverage offering spark joy? If not, it might be time to declutter your fridges. You don’t need to go all Marie Kondo on your store, but it’s worth evaluating whether...
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