Marketers are looking to artificial intelligence (AI), especially generative AI, to meet the rising expectations of Australian and New Zealand consumers, according to Adobe research.
The global survey of 13,000 consumers and 4250...
Data and analytics company Decision Inc. Australia has expanded its offering to clients in the retail, FMCG, manufacturing, supply chain and logistics sectors by partnering with provenio.ai, a provider of artificial intelligence...
Building brand trust, creating hybrid shopping and delivering personalisation at scale are key to meeting customer expectations according to Salesforce’s State of the Connected Customer Report ANZ.
Released in partnership with the Australian...
AVEVA and OSIsoft are joining forces to meet expanding information management needs of industrial companies, and to accelerate their digital transformations.
The partnership will bring together OSIsoft’s “world-class data management” and AVEVA’s “leading...
Today’s brands, category managers and merchandisers are in a race, constantly jostling for position but frequently finding they’re still grouped together in the home straight of the supermarket aisle. Only a standout...
The impact of COVID-19 has created many unique challenges for businesses that no one could have predicted only a few months ago — and this rings especially true for ecommerce.
By Validity Inc. VP...
Alibaba Cloud, the digital technology and intelligence “backbone” of Alibaba Group, has partnered with Unilever. The “pioneering strategic initiative” will enable Unilever to action on “next-generation” digital marketing campaigns.
In the partnership, Unilever...
Media Release
14 May, 2020
Optimo Designs wins exclusive rights to deliver market-leading FMCG data and insights from the COVID-19 crisis
Optimo Designs (Optimo), a leading Australian brand and creative agency, has been granted exclusive...
