Tag: apps

App-based marketing key for Black Friday

Shoppers who install an app on their phones are 20% more likely to express ‘true loyalty’ than other consumers, according to new research from SAP Emarsys Customer Engagement. ‘True loyalty’ is defined as...

Retail dominates top websites and apps in 2023

While retail-related companies dominated Australian audience growth in the top 100 consumer websites and apps in 2023, Open AI, owners of ChatGPT, topped the list by Ipsos iris. Following Open AI was Temu,...

Is the future of shopping checkout-free?

Almost three quarters (72%) of Australian shoppers are curious about a world without cashiers, according to new research. Capterra, a leading B2B software search website, interviewed 998 grocery shoppers to gauge how comfortable...

How to identify a dodgy app

The number of apps listening to private conversations and capturing credit card details are growing, says Elegant Media. The app and software development company Elegant Media works with government, corporates, entrepreneurs and businesses...

Digital vouchers used to help small businesses

Payment and marketing service providers for small businesses, Live group, has launched a new digital voucher platform. The digital platform aims to specifically help Australian SMEs through COVID-19. The Live local platform is designed...

No cash on you? No cards? Then head to 7-Eleven

In what it claims is an Australian first, 7-Eleven Australia has launched a cashless and cardless “concept” convenience store. Instead of cash or cards, customers use their smartphones to complete their transactions. 7-Eleven describes...

BP Australia app celebrates 100 years of convenience

BP Australia is marking its centenary year in the country with a special ‘BP Run’ app for its customers. The company says it wants to celebrate 100 years in Australia by “giving back...

SPAR launches nutrition app for customers

SPAR Spain has launched an app to offer its customers nutritional information about its products. The international retail and convenience chain says the app is “part of its commitment to promoting healthy eating”. Free...
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