Springhill Farm is joining the Ballarat Marathon in Victoria as its first ever snack sponsor this weekend.
Alongside this, the brand has launched the Springhill Farm Strides Challenge, a four-week initiative aimed at getting “little legs” moving and motivated.
In the four weeks leading up to the marathon, kids and their families have been encouraged to complete fun, easy movement goals – running, jumping, skipping and striding their way to prizes.
“The challenge isn’t about speed; it’s about having fun, staying active and celebrating every step along the way,” says Springhill Farm.
At the Ballarat Marathon, participants in the Mile and 5km races will be treated to recovery snacks at the finish line, while support zones along the course will feature roaming snack-size samplings to keep families and supporters energised. For young runners and striders looking for the extra challenge, they can head to the inflatable Springhill Farm Agility Challenge to test their skills.
Springhill Farm General Manager Fiona Whatley says as someone who was raised, and has raised her own children, in Ballarat, and has continued the family business of crafting wholesome snacks, it’s incredibly special to support an event that brings the community together.
“The Ballarat Marathon is the perfect partnership for us, and we can’t wait to see the families embracing the Strides Challenge and crossing the finish line together,” she says.
“We’re passionate about making movement fun and accessible for kids, while also providing delicious, nourishing snacks for everyone in our hometown and beyond.”
Ballarat Marathon Director Adam McNicol says the event, which is in its second year, is thrilled to expand its offering and support local businesses.
“Our event is about showcasing everything that’s great about Ballarat while also promoting healthy lifestyles and community connection,” he says.
“Our partnership with Springhill Farm fits perfectly with this. We are very proud to have Springhill Farm as part of the Ballarat Marathon family and we can’t wait to see hundreds of kids enjoying their healthy snacks over our event weekend.”
