JAX Tyres & Auto has been shortlisted for three categories in the upcoming CX Awards 2025.
“Being the sole automotive business listed, this recognition highlights the company’s ongoing commitment to providing exceptional customer experiences and continues to solidify JAX Tyres & Auto as a leader in the automotive service industry,” according to the retailer.
JAX Tyres & Auto has been selected as a finalist in the following categories:
- Best CX Initiative: Turning the Tide: From Passives to Promoters at JAX Tyres & Auto
- CX Team of the Year: JAX Tyres & Auto: Uniting 92 Franchisees to Drive Customer Excellence
- CX Leader of the Year: Nicola Rose, Executive Manager – Customer Experience, JAX Tyres & Auto
“With 92 franchises across Australia, and having previously won awards in 2020, 2022, and 2023, this year’s nominations reinforce JAX Tyres & Auto’s strong reputation for delivering high-quality automotive services while maintaining a customer-centric culture.
“The CX Awards are one of Australia’s most prestigious customer service awards, recognising excellence in this space across all industries, with JAX Tyres & Auto up against some of Australia’s most iconic and respected brands, including McDonald’s Australia, Optus, Feros Care, and many others.”
JAX Tyres & Auto Executive Manager ‑ Customer Experience Nicola Rose says, “Being the only automotive business shortlisted alongside renowned consumer brands highlights the dedication of our exceptional team. At JAX, our unwavering commitment to delivering outstanding customer experiences is at the heart of everything we do, and this recognition affirms that commitment.
“Initiatives like our ‘You Said, We Did’ program highlight the power of truly listening to our customers and responding to their needs. Being shortlisted for the CX Awards is a significant milestone for JAX Tyres & Auto and we’re hopeful of following up our wins in recent years.
“The CX Awards are Australia’s premier event recognising individuals, teams, and initiatives driving excellence in customer experience, so it’s an honour to be included. This recognition is a testament to the hard work and dedication of our entire team.”
The CX Awards ceremony will take place on 6 March 2025.