GS1 Australia advances Recall online portal

GS1 Australia’s Recall service, created to minimise the impact and cost of products recalled and withdrawn from the supply chain, streamlines the management of product recalls by enhancing the speed, efficiency and accuracy of the recall process.

The portal was initially launched for the food and beverage industry in 2011, followed by a healthcare sector portal in September 2013 and extended to the general merchandise and apparel industry in 2014.

GS1 Australia says these industry-specific portals have been extremely successful with the quick and easy recall or withdrawal of grocery, food, liquor, healthcare and consumer products.

The enhanced version was developed in response to user feedback, making it easier to use. It has been significantly improved and offers a suite of new features including a more intuitive interface, providing the end user with better functionality to streamline the recall of products and protect the reputation of their brand.

“Enhancing an existing GS1 Australia service that offers additional functionality to manage product recalls builds a better customer experience and consumer safety into the supply chain,” GS1 Australia GM of Marketing and Quality Services Richard Jones said.

Organisations can use the service to reduce errors, cut the amount of time it takes to respond to a recall and mitigate the costs associated with managing the recall process.

Mr Jones says Australia has an excellent product safety record and Recall provides an innovative tool for organisations to ensure this standard is improved.

“The recently enhanced Recall service will continue to transform the recall process, ensuring the process is efficient, consistent and immediate as possible,” he said.

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