Category: Marketing News

Cartology expands retail video network

Woolworths’ Cartology is expanding its retail video network, adding weigh scale screens and assisted checkout screens to its omnichannel network. The expansion will give brands access to 4000 weigh scale screens in high-dwell...

Mars Wrigley and Western Bulldogs extend partnership

Mars Wrigley and the AFL’s Western Bulldogs have announced a three-year partnership extension. This will see Ballarat’s sporting and events venue continue to be known as Mars Stadium until at least the end...

Merchantwise Group acquires new agencies

Merchantwise Group has acquired social media and influencer marketing agencies The Social CliQ and The Content CliQ. With a team of more than 70 across Australia and a growing presence in Europe and...

Ocean Spray launches interactive campaign

Ocean Spray is challenging Australians to rethink how they elevate their every day with the launch of its bold and interactive campaign, Is There Anything PURE Can’t Improve? Designed to spark creativity, inspire...

KitKat wants you to Break Better

Building on decades of the iconic tagline ‘Have a Break, Have a KitKat’, global confectionery brand KitKat launched its latest advertising campaign across Australia and New Zealand on TV, broadcast video on...

Masters Milk celebrates 100 years

This year marks 100 years since Harold and Thelma Masters established Masters Milk in Byford, Western Australia. To celebrate, the brand is kicking off a year of celebrations by launching an exhibition at...

StrangeLove unveils brand campaign

StrangeLove Beverage Co has launched its first mainstream above the line brand campaign via creative agency Today the Brave. Founded in 2012, StrangeLove began with a “simple, not-very-thought-out” organic ginger beer energy...

CCEP a ‘top employer’ in Australia

Coca-Cola Europacific Partners (CCEP) Australia has been recognised by the Top Employers Institute as a ‘top employer’ in Australia for 2025. The Top Employers Institute program certifies organisations based on the participation and...
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