Category: Marketing News

PepsiCo opens applications for sustainability program

PepsiCo has announced the return of its Greenhouse Accelerator (GHAC) program in the Asia Pacific (APAC) region for the third consecutive year. The GHAC is a pilot-oriented, mentorship-based program in the region. It’s...

Moments launches chatbot and loyalty club

Australian founded sexual health and wellness brand, Moments has launched its first voice powered AI chatbot, BlissBOT and customer loyalty club, Bliss Club. Powered by SpideX AI technology and currently live in beta...

M&M’s to host pop-up store at Australian Open

M&M’s has been announced as the Official Confectionery Partner of the Australian Open under a multi-year partnership. Commencing in January 2025, the partnership will see the brand launch Australia’s first pop-up M&M’s store...

Coca-Cola supports The Salvation Army’s Christmas Appeal

Coca‑Cola Australia is calling on Australians to send a note of kindness to Melbourne’s “biggest billboard” this festive season as part of The Salvation Army’s Christmas Appeal. Between 9 and 15 December,...

Prepare for the changes to paracetamol pack sizes

If your business sells or advertises paracetamol, then you need to be aware of the new rules around pack sizes that commence on 1 February 2025. If you are a non-pharmacy retailer such...

Powerade partners with fitness ‘icon’

Powerade has partnered with fitness trainer and entrepreneur Kayla Itsines, offering Australians access to a free six-month subscription to her fitness app Sweat. According to the brand, the fitness “icon” has inspired “millions”...

Gatorade and V Energy partner with One NZ Warriors

Suntory Oceania and the One New Zealand Warriors have signed two new partnerships for the 2025 NRL season. Under a multi-year deal, Gatorade will become the club’s Official Hydration Partner, while V...

Coke&Go revolutionises the vending experience

Coca-Cola in Australia and Coca-Cola Europacific Partners (CCEP) is partnering with Sydney Airport to introduce consumers to the latest innovation in vending, Coke&Go, a new generation of smart coolers powered by artificial...
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