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Category: Supplier News

Mentos Choco: irresistible to convenience shoppers

eNewsletter Convenience Editor -
Launched in May 2016,the Mentos Choco range has exceeded all expectations of distributors Stuart Alexander and brand owners Perfetti van Melle. Supported through in-store sampling and social media activity, Mentos Choco ranked in...

AFL star Masters recovery

eNewsletter Convenience Editor -
West Coast Eagles forward Josh Kennedy has partnered with West Australian flavoured milk brand Masters to showcase reduced-fat chocolate milk as a sports recovery drink. Masters says that as part of a balanced...

Patties Foods celebrates milestone

eNewsletter Convenience Editor -
The company behind the Four’N Twenty pie is celebrating its 50th birthday next week with a party for staff, customers and suppliers in its home town of Bairnsdale, in regional Victoria. From humble...

Skyn Condoms bring elite performance

eNewsletter Convenience World Editor -
Ansell, makers of Skyn Condoms, has presented Skynfeel Apparel, aiming to take condom material from the bedroom to the athletics track. The Skyn brand created a one-of-a-kind conceptual long jump suit, intended for...

Red Rock Deli kicks off Special Reserve campaign

eNewsletter Convenience Editor -
The campaign focuses on the indulgence factor of the premium range, with the Champagne Vinaigrette & Shallot variant the star of the TVC. Red Rock Deli Marketing Manager Cath Archer says food-curious consumers...

Powerade begins Olympic campaign

eNewsletter Convenience Editor -
Powerade will leverage its association with the Olympic Games – having been launched at the 1992 Barcelona event – into a multi-million-dollar marketing campaign in the lead-up to Rio 2016. Australian Olympian and...

Fiji Water launches new-look bottle

eNewsletter Convenience Editor -
For the first time in 10 years, premium bottle water brand Fiji Water has changed the look of its iconic bottle. The new look includes two new back labels that highlight Fiji Water’s...

Red Bull’s ‘all work, all play’ campaign

eNewsletter Convenience Editor -
Red Bull has launched a new campaign to get consumers clocking off work on time. The energy drink brand says the campaign is aimed at helping people power through their work day and...
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