Category: Convenience 360

Eveready asks parents ‘what if toys could talk?’

Eveready has teamed up with Niche Marketing Group to launch its ‘If toys could talk’ campaign to help raise awareness about battery and toy care.  The campaign, described as encompassing unique elements across...

V Energy helps to motivate with Deadpool

To celebrate the release of the highly anticipated Deadpool 2 movie on May 16, V Energy teamed up with Twentieth Century Fox to launch Find The Potential Within, a limited-edition motivational book...

The Distributors’ gala: a wild and wondrous occasion

Hosted at Adelaide Zoo, the theme for this year's The Distributors’ gala dinner was a wild jungle safari and the industry responded in kind. There was an abundance of leopard-print and khaki safari...

Unlocking growth in meal kits

Meal kits are a small category with the potential to have a significant impact on the traditional and online grocery retail market, according to research from Nielsen. Meal kits contain pre-portioned ingredients and...

PepsiCo ANZ appoints new CEO

Former PepsiCo ANZ commercial director Danny Celoni has been appointed CEO of the company, immediately assuming responsibility for its snacks and beverages portfolio. Mr Celoni steps into the role following the appointment of...

Good Earth delivers unique flavour hit

Promoted as being naturally low in sugar and contained within environmentally-friendly packaging, Good Earth Organic Kombucha is said to be “good for us and good for the earth”. Since its founding in California...

CCA expands dairy range with new production investment

As part of a $165 million investment into new production lines and warehousing, Coca-Cola Amatil (CCA) has opened its new dairy line at its Richlands plant in outer Brisbane. The company’s investment is...

Red Bull’s Coconut Edition cracks the market

Launched nationally in March 2018, The Coconut Edition from Red Bull is claimed to offer consumers the same functional benefits as Red Bull Energy Drink, with a new taste of coconut with...
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