Caltex Australia has announced a four-year sponsorship deal with Football Federation Australia, securing the fuel retailer naming rights for the Caltex Socceroos.
Caltex Australia Executive General Manager Commercial Bruce Rosengarten said Caltex was very proud and excited to be backing football in Australia and the Caltex Socceroos as its national team.
“Football is one of the country’s fastest growing sports,” he said.
“We couldn’t be more thrilled to get behind football in Australia, standing by our customers and football fans nationally, cheering on the Caltex Socceroos as they strive to make an impact at the sport’s biggest event, the 2018 FIFA World Cup in Russia.
“Between Caltex and FFA, we touch many Australian lives across the nation and we look forward to celebrating Socceroo success with all the fans.”
The new partnership also involves a broader partnership with the men’s and women’s national teams to help develop the next generation of football stars.
Caltex says the partnership will deliver new promotions with Vortex premium fuels for Caltex customers and members of the football family.