Ben & Jerry’s has announced the opening of its first Scoop Store on the NSW North Coast on 23 November. To launch the new store, Ben & Jerry’s offered a limited “pay-what-you-feel” event with all proceeds going towards Surfrider Foundation Australia. 
Located at Shop 4, 3 Lawson Street, the new store is Ben & Jerry’s 38th store in Australia and the first in the Northern Rivers region. Just a short walk from the Byron Bay Main Beach, the new store has launched in time for the hot summer months.
Ben & Jerry’s Byron Bay franchisee Sam Mackaness says: “It’s an incredibly exciting opportunity to bring Ben & Jerry’s to the Northern Rivers. Since early days of wanting to open a store in the area, I’ve had so many great conversations with residents and business owners about how we can be more than just a new business in Byron and how we can become a real part of the community. We’re planting roots here to be part of the local fabric now and into the future.”
Store Manager and Byron local Marcus Berkaya says: “In the last couple of weeks I’ve learnt so much about what Ben & Jerry’s does outside of ice cream. Their whole team really cares about having an impact on the whole Northern Rivers community, so I’m excited to join the team and be a part of building something special for the area.”
With flavours loaded with chunks and swirls to satisfy every taste bud, including the “world famous” Chocolate Chip Cookie Dough, Ben & Jerry’s has something for everyone. For those who are vegan or dairy-intolerant, the Ben & Jerry’s Non-Dairy range is available.
The store opening coincided with Surfrider Foundation Australia and Ben & Jerry’s national film tour of the film, “Southern Blast” – which they’ve organised in response to “a potentially devastating new fossil fuel operation set to be performed off Australia’s south coast, near Tasmania.”
The twelfth stop will be at Byron Community Theatre on 30 November – a week after the opening of the store. More information about the Ben & Jerry’s x Surfrider campaign, click here. Australians concerned about the impact seismic activity will have on Australia’s coastline, oceans and environment can contact their local MP using Ben & Jerry’s letter writing tool here.
Ben & Jerry’s Byron Bay is located at Shop 4, 3 Lawson Street, Byron Bay NSW.
