The Coffee Club has partnered with Variety – the Children’s Charity, to bring holiday spirit to stores this Christmas, by giving children the chance to design The Coffee Club’s festive takeaway cups.
“The Coffee Club is so excited to have Aussie kids involved this year to be a true representation of Christmas cheer! Our first-place winners have really impressed our team and we can’t wait to see the designs come to life in store this Christmas,” says The Coffee Club Australia CEO Scott Meneilly.
The competition, now ended, asked primary-school children in three age categories to draw their best Christmas-themed design. Each entrant went in the running to have their design on The Coffee Club’s takeaway cups and win prizes for themselves and their school. All categories drew a winner and two runner-up prizes of Coffee Club Gift Cards.
“A huge congratulations to our winners, Oliver from St Columba’s Primary School, QLD for Year 1 & 2; Oliver from Ashmore State School, QLD for Year 3 and 4, and Imogen for Year 5 and 6 from Peregian Springs State School, QLD,” says Mr Meneilly, “These first place winners, out of hundreds of entries, will be featured on our Christmas cups and receive $1000 of Coffee Club gift cards to split between themselves and their schools.”
“At The Coffee Club, we love creating opportunities to connect with our customers, especially around holiday seasons. We are excited to not only showcase the creativity of these kids but also shine a light on Variety and the amazing work they do for children across the country,” says The Coffee Club Australia co-director John Lazarou.
“Our collaboration with The Coffee Club on their Christmas Cups campaign is incredibly heartwarming. The competition has really highlighted the creativity and imagination that kids show every day, and how important it is to help kids like Miller and our other Variety children so that they can express themselves fully,” says Variety Executive Director David Small.
The Coffee Club’s 2023 holiday takeaway cups, with thanks to Detpak, will be available in stores this November and December, in time for Christmas. The Coffee Club will be profiling the winners and their stories on our Instagram in the lead up to the launch.
