American Express delicious. Month Out (AEDMO) returns in May 2025 for its sixth consecutive year, with the program encouraging consumers to dine out across Sydney, Melbourne, Brisbane, Adelaide, Perth and for the first-time, Canberra. To launch the event, world-renowned pastry chef and chocolatier, Amaury Guichon, will touch down in Australia exclusively for AEDMO 2025 to share his chocolate sensations with Sydney for the very first time.
A pop-up store located at Ground Floor, 20 Martin Place, Sydney, will provide culinary connoisseurs never before exclusive access to purchase one of Chef Guichon’s chocolate masterpieces, with the first 100 American Express Card Members through the doors each day receiving a complimentary Amaury Guichon chocolate creation. The pop-up will be live for three days only from 8-10 May, from 10am – 5pm.
In addition to the daytime pop-up store, for two nights only on 9-10 May, American Express Card Members can continue their sweet experience at the exclusive Amex Dessert Bar By Amaury Guichon and Maybe Sammy at Level 16, 20 Martin Place. This one-off bookable event will see Guichon partner with cocktail experts, Maybe Sammy, to create a bespoke dessert cocktail. Tickets are available now for American Express Card Members to purchase for $50 per person, with sessions starting from 5pm.
American Express Vice President of Brand, Marketing and Member Experience Naysla Edwards said: “We’re so excited to be celebrating the return of AEDMO in 2025 alongside Amaury Guichon and to mark our sixth consecutive year of working with the delicious. team. We’re incredibly proud of the impact this campaign has in supporting the Australian dining industry every year and that our American Express Card Members get right behind it. In fact, 69% of spend at participating venues in the 2024 AEDMO campaign was from American Express Card Members that were new to the venue.”
Speaking about coming to Australia for AEDMO 2025, Chef Amaury Guichon said: “I am so excited to share my passion down under during this exclusive collaboration with American Express in Sydney!”
Since its inception, American Express delicious. Month Out has become a highly anticipated event featuring irresistible dining offers and unmissable experiences to celebrate the joy of dining out, while providing an important boost to the Australian hospitality and dining industry.
The exclusive American Express Card Member offer returns and is available at over 55,000 participating venues across Sydney, Melbourne, Brisbane, Adelaide, Perth and for the first time Canberra, offering 20% back up to $25 per card from 30 April – 1 June.
News Corp Australia Head of Food, Travel and Health Kerrie McCallum said: “We are so pleased to team up with American Express and support them in celebrating the sixth year of American Express delicious. Month Out. Every year, it continues to drive incredible levels of spend into one of our most important industries. We are united in our deep admiration of Australia’s dining scene – May is the perfect time to get out, stay out and support it.”
delicious. Content Director Krysia Bonkowski said: “We are delighted to be collaborating with our long-term partners at American Express for the sixth year of American Express delicious. Month Out. delicious. will be working with trusted partners in the hospitality industry on specially curated offers and encouraging diners to rediscover all the many things that make Australia’s dining scene one of the most exciting in the world.”
The month-long AEDMO festival will run throughout May, with countless restaurants, bars, pubs and cafes in Australia’s largest cities turning it on for diners.
