Krispy Kreme has launched its “highly anticipated” vegan doughnuts in Australia today, coinciding with World Vegan Day (1 November). 
The new plant-based range will “surprise and delight” vegan and non-vegans alike, featuring two flavours: the “indulgent” Fudge Brownie Bliss and the “ever-so-cosy” Apple Custard Crumble.
Both flavours are made fresh daily and have been “expertly crafted to offer the same great taste and freshness Krispy Kreme is famous for”, without the use of animal-derived ingredients.
Fudge Brownie Bliss features a “tantalising” shell shaped doughnut, filled “generously” with “rich” brownie batter, dipped in “luscious” choc icing, and sprinkled with choc biscuit crumbs. This doughnut is only available until 4 December.
Apple Custard Crumble is a “fluffy” shell shaped doughnut filled with “creamy” apple custard, dipped in a “tantalising” spiced icing, and dunked in a vanilla biscuit crumb. This doughnut is here to stay, becoming a permanent addition to the Krispy Kreme lineup.
“Krispy Kreme has always been about creating moments of joy through our delicious doughnuts,” Krispy Kreme ANZ Head of Marketing Aimee Cutajar. “We’re thrilled to bring our vegan-friendly doughnuts to Australia for all to enjoy this World Vegan Day.
“Fudge Brownie Bliss and Apple Custard Crumble are also a testament to our commitment to delivering incredible flavours to our customers, and I’m confident they will captivate the taste buds of vegans and non-vegans alike.”
Fudge Brownie Bliss and Apple Custard Crumble doughnuts are now available online and in-store at Krispy Kreme and 7-Eleven stores nationwide.
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