7-Eleven Australia is entering the world of beauty with the launch of the 7-Eleven Coffee Body Scrub.
According to 7-Eleven, the limited-edition scrub is made from the same aromatic Arabica and Robusta beans found in the retailer’s cups of freshly ground coffee.
Australian actor Olympia Valance is the face of the new product.
“Coffee and skincare products are two things I can’t live without, so being the face of 7-Eleven’s Coffee Body Scrub was a no brainer,” she says. “Now I can exfoliate, rejuvenate and caffeinate with the same great coffee Australians have been enjoying for years.”
7-Eleven Head of Marketing Communications Adam Jacka says that the Coffee Body Scrub is a fun and innovative way to showcase the quality of coffee that Australians enjoy every day.
“We’re thrilled to be launching 2022’s most unexpected arrival in beauty, the 7-Eleven Coffee Body Scrub,” he says.
“We take great pride in sourcing great quality beans from across the world to provide great coffee to customers every day.
“We wanted to showcase the quality of our coffee beans in new ways. More than 71 million cups are already enjoyed across Australia each year, but we know some are still yet to try our iconic coffee. Seriously, our coffee beans are so good we’ve made a coffee scrub out of them.”
Retailing for just $1, the 7-Eleven Coffee Body Scrub is being sold exclusively via online retailer Adore Beauty from today (22 March).
